Ito

Berlin, GERMANY

“Transforming spaces with textile artistry”

Ayako Matsuo, a Japanese textile artist, is the visionary behind 'ito,' a Berlin-based textile brand that focuses on creating exquisite interior pieces. Born in Nara, Japan in 1988, Ayako's passion for handcrafts was nurtured by her mother and grandmother, who instilled in her a love for creating clothing and various interior items from a young age. In her early twenties, Ayako embarked on a transformative journey through Asian countries such as India and Thailand. Immersed in the rich cultural tapestry of these lands, she found inspiration in ancient alphabets, hieroglyphs, and the stunning traditional fabrics she encountered.

These experiences ignited a desire to blend functionality and artistry in the realm of interior design. In 2015, Ayako made the pivotal decision to move to Berlin, where she laid the foundation for her creative venture, 'ito.' With meticulous attention to detail, Ayako personally designs and produces each piece herself. Her vision is to craft interior items that serve a practical purpose while transcending their functional aspect, becoming true art pieces that add beauty and soul to living spaces.

Driven by a deep appreciation for the harmonious fusion of aesthetics and functionality, Ayako's work under the 'ito' brand showcases her passion for creating timeless, artistic interior pieces. With her dedication to craftsmanship and her unique artistic perspective, Ayako Matsuo continues to shape the world of interior design with her exceptional talent and vision.