Casalucia

Ajaccio, France

“A jewel is not just an accessory. It is a talisman: it protects, it accompanies, and it tells a story.” – Béatrice

Béatrice grew up in Corsica, facing the Mediterranean, surrounded by the talismans Corsicans give at birth and the red coral passed down from mother to daughter. Moved by these family traditions, she founded Casalucia in 2023 with a simple idea: to turn these age-old good-luck charms into jewellery you want to wear every day. Inspired by the sea, the island’s light and Mediterranean symbols of protection (the coral branch, the horned hand, the eye of Saint Lucia), she creates talismans that protect, accompany and tell a story.

Every piece is still handmade in her workshop in Ajaccio, where she selects each coral and each stone herself. Authenticity, craftsmanship and transmission are the values at the heart of the brand. Casalucia is sold at Printemps Toulon and in a selection of boutiques in France and abroad, and has held summer pop-ups at Le Bon Marché Rive Gauche in Paris.